Some time ago, a wise man said,
“The only thing I’m addicted to right now is winning.”
That wise man was Charlie Sheen, and that was just a few months ago. This is the story of how I made exactly $0.00 on 100 Percent Winners because I live in the United States. Please enjoy.
Getting 100 Percent Winners
I stumbled on the 100 Percent Winners sales page (here) a few days ago while looking for an interesting “make money online” product to review. When I came across this sales letter, I knew I had found my first product because I love over-the-top marketing, and this my friends was nothing short of a post-modern work of art. No joke, the combination of LARGE RED LETTERS, endless hype, seemingly random pictures, and more BIG LETTERS WITH EXCLAMATION POINTS!!! makes this a Jackson Pollack of the internet age.
As soon as you buy the software you are immediately taken to a page offering you an upsell which costs $57 per month. If you agree to it (and I did), you get their Arb Finders web software and SMS alerts sent to your phone. “AWESOME!” I thought, let’s get started. And yes, my thoughts were in big red letters.
How 100 Percent Winners Works
Ever bet on sports? Me neither. When you place a bet on a sports team you have to go to a bookmaker or a bookie. A bookmaker offers you odds which express the probability that a particular event occurs, be it a win, loss, or tie.
Remember that the payout for a correct bet is the inverse of the probability of that event occurring so if an event has a 1/3 (2:1 in odds notation) chance of occurring, then your payout is 3/1=3 (but you really only win 2x because you get your initial stake back).
Here’s an example:
If you haven’t been watching the NBA Finals you’re missing out. These are some of the most exciting games of basketball I have ever seen. Before the third game between Miami and Dallas, I gave my friend 2:1 odds for Dallas, and put $20 on the line. I am confident Miami will win and if they do, he only owes me $20, but if Dallas wins (no chance in hell), I will owe him $40. See how it works?
(Update: The series is now 3-2 in Dallas’s favor and I’m starting to sweat)
Let’s complicate the situation a little bit and say that there were 2 different bookies. Bookie 1 believes Dallas has a 1/3 chance of winning and Bookie 2 believes Dallas has a 1/2 chance of winning. This is an example of an arbitrage opportunity which is another way of saying riskless profit. All I have to do is bet on both teams with the 2 bookies and I am guaranteed a profit. If you don’t see it, let me run through the math real quick:
Let’s say I want to bet $100 total.
I go to Bookie 1 and put $40 on Miami losing.
I go to Bookie 2 and I put $60 on Miami winning.
Outcome 1: Miami Wins
If Miami wins, I lose my $40 stake to Bookie 1, but I win $60 from Bookie 2.
-40
+60
+20
Outcome 2: Miami Loses
In this case, I win $80 from bookie 1, but I lose my $60 stake from bookie 2.
+80
-60
+20
As you can see no matter what happens I win $20 and since my total bet was $100, this is considered a 20% arbitrage or “arb” for short. How did I know that I needed to bet $40 with Bookie 1 and $60 with Bookie 2? I made this convenient little sheet that does the math (which gets kind of hairy) for you.
Download the sheet to better understand that math behind it.
Use this sheet to get a better grasp of how arbitrage works. Don’t worry, 100 Percent Winners will actually tell you exactly what to bet and you won’t need to use this sheet at all.
Note: In real life bookies make profits, which my spreadsheet does not take into account. The sum of the odds they give you is higher than 1 and their payouts are smaller than the inverse of the chances. This makes finding arbitrage opportunities yourself very difficult. It’s also important to note that in real life bookies do not arbitrarily declare odds. Odds are determined by market forces.
100 Percent Winners finds these arbitrage opportunities for you and alerts you when they are present. If you live outside of the United States, there are literally dozens available to you at any time.
Will 100 Percent Winners Make You Rich?
Definitely not if you, like me, live in the United States. Click on the image to get a closer look at what my 100 Percent Winners Screen looks like:
Arbitrage is created when bookmakers offer different odds on the same event. Thus, the more bookmakers you can register with, the more arbitrage opportunities you will have. The gambling laws in the US vary from state to state along with the severity of the crime so most bookmakers around the world won’t take US clients. This SUCKS.
But Mike, I live in the US. What should I do?
Weep.
100 Percent Winners offers some workarounds for US customers but they’re all pretty bad.
1. Register at all the Bookies that accept US clients.
I did this. There are no arbitrage opportunities available.
2. Find a European partner.
You better really trust this guy/gal because you’ll have thousands of dollars spread in 20 bookmaker accounts, etc. My girlfriend lives in Russia and I don’t trust her enough for these shenanigans. Then again, who would?
3. Get Gangster and get a Canadian or UK forwarding address. Then set up a bank account in a foreign country and use an IP cloaking device.
This sounds pretty baller and I have got to admit I’ve always been interested in becoming the Jason Bourne or James Bond of gambling but I don’t feel I have adequate street cred to pull off stunts like these. In a few years, this is my plan.
4. Set up a sweatshop in the Philippines.
I have a lot of experience outsourcing to the Philippines and I encourage others to do it. That being said, if I don’t trust my GF, how am I supposed to trust Filipinos to set up accounts with bookies, have access to my credit cards and all my other sensitive information, and not to go off with my money and run their own arbitrage gambling operation?
Mike, I don’t live in the US. Now what?
If you live basically anywhere else in the world, the opportunities with 100 Percent Winners can be pretty stunning. However, there are some things you have to keep in mind.
1. Get the arb finder software.
When you purchase 100 Percent Winners you will be offered to buy the arb finder which is a web based software that supports a lot more bookies: around 50. With that many bookies you will have arbs constantly available to you. The standard software only tracks 16 bookies. It’s $57/month which makes 100 Percent Winners cost $76 a month now.
The following is a screenshot of the Arb Finder with all the bookies enabled. This is what your screen looks like if you live outside the US:
2. Big arbs don’t exist for a long time.
By their very nature, arbitrage opportunities exist for a short period of time. Don’t forget that there are a lot of people and automated systems like 100 Percent Winners that are looking for arbs. As soon as they are discovered, hundreds of people are able to place their bets but because odds are determined by market forces, these are the very bets that will close the arbitrage window.
3. You will need starting capital.
This is something I really didn’t like about 100 Percent Winners’ pitch. They don’t mention that realistically you need some change in your coffers to get going. You need to have accounts set up with probably no less than 20 bookies. Also, don’t forget that since you are betting on both teams, one team will win, and another will lose. Even though your net gain is positive, will need to replenish certain bookie accounts so you will need to have a stack of bills on the side to keep your accounts flush with green.
Let’s say you decide to start out small and deposit just $100 into each bookie’s account. That’s $2000.
4. You might have to deal with unsavory characters
By that I mean shady bookies. 100 Percent Winners is up front and honest that some bookies have bad reviews but they’re still included in the software, so beware. You can get a full rating for almost any bookie here: http://www.sportsbookreview.com. From what I gather, any bookie with a rating of C or better is generally pretty safe.
5. No 70% arbs.
Sorry, they claim that they’ve gotten arbs as high as 70% but I don’t believe them. That’s such a huge spread that it must have existed as long as the lifespan of the Higgs-Boson particle. I see 30% arbs occasionally which is HUGE if you can catch it in time. Arbs in the 10s of percents are generally available and exist long enough for you to cash in.
How Much Does 100 Percent Winners Cost?
The software: $119 and $19/month
Arb Finders: $57/month
They also offer another package called handicappers for $450 or so but I didn’t dip my hands in it so I can’t really recommend it. If you’re considering buying 100 Percent Winners, definitely get the Arb Finders software. It offers a LOT more opportunities.
Final Thoughts
100 Percent Winners can be profitable and can supplement your income. It also does not take a lot of time out of your day and is available around the clock. I wouldn’t quit your day job just yet, but if you live outside the US and have a few thousand bucks laying around or are not afraid to take out a loan, I would totally do it. 100 Percent Winners offers a 60 day money back guarantee. I returned my copy with no issues.
Thanks for reading. If you enjoyed this or found it useful, please Like, Tweet, or Subscribe. If you try 100 Percent Winners, please leave your comments below.















Twitter Updates
I like the NBA Finals reference!
I dunno how you could buy something with the term “RiskFree” anywhere on the sales page, but way to take one for the collective.